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Tag : reputation

pick-n-mix

Pick & Mix Your Marketing Channels

There are those who advocate doing away with traditional marketing methods in favour of the booming social media scene. However I for one believe this would be a big mistake. It might be fine for some brands (although none spring immediately to mind) but for the majority of businesses marketing

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It’s a fine line….

Having worked for a market leader I know it can be a double-edged sword. It can be both exhilarating and exasperating at the same time. There’s the issue of who or what determines a market leader, it can be that they are seen as a leader from a design or

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