So you now know the objective for each of the social media platforms you’ve set up, and you’ve determined what it is that you want to get across to your target audience, now it’s time to create some content!
So you’ve set up your social media platforms, filled out your profiles and uploaded some nice high quality images, now what? Well, before you start you need to take a little while to consider what are your objectives for each platform...
All businesses need marketing at some level. And for those that don’t have the in-house resources of a marketing department, inevitably the question needs to be raised. To outsource or not to outsource, that [...]
Perhaps it’s because the early adopters of this medium were in fact kids using Facebook, Bebo and others to talk to their friends. These sites have attracted their fair share of negative publicity, which may have put some businesses off.
We’ve all experienced that annoying moment arriving home from work to an empty house only to have to force the door open because of the mound of unsolicited mailers unceremoniously dumped through our letter [...]
Well there are good reasons for having a plan both internally within the organisation and externally as well but perhaps the most important reason is that it defines the growth aspirations for your company [...]